Tech Start-Up of the Month – iModerate LLC
[excerpt] “When we were conducting online surveys… we found that we weren’t getting enough information from the respondent,” Rossow said. “So we set out to develop a new methodology.”
The insights I received from iModerate really brought our NPS program to life. While it was always highly-visible and important to key stakeholders it did not resonate as well with the majority of employees. The iModerate piece rounded out the NPS program and brought it to a place where it is now more valued, transparent and salient across the organization. Having the consumer’s voice and that context has helped us build business cases and impact operations in a way that has led to great success.
, Manager, Brand Strategy, NRG Energy