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Latest from News & Events

No: One Simple Word for Your Best Research Results

Editor’s note: This article was originally published in Quirks. It is written by Julia Eisenberg, Vice President of Insights

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IMODERATE ENHANCES PLATFORM WITH EXPANDED VIDEO CAPABILITIES

DENVER, Colo. (September 26, 2017) – iModerate, a progressive insights agency and division of 20|20 Research, today announced it

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Should Netflix Worry About Losing Disney?

DENVER, Colo. (August 10, 2017) – Here at iModerate, we’re huge fans of digital streaming, so when we heard

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Uncovering insights from what consumers say and what you see

Editor’s note: This article was originally published in Quirks.  The power of smoosh What do we lose when we

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IMODERATE LAUNCHES NEW APPROACH

DENVER, Colo. (June 21, 2017) – iModerate, a progressive insights agency and division of 20|20 Research, today announced the

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GreenBook Survey Ranks 20|20 Research as One of the Most Innovative Suppliers in the Industry

NASHVILLE, Tenn. (June 6, 2017) – 20|20 Research, a global research technology and service firm, has been recognized as

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Michael Steinberg Selected to Lead Global Sales

NASHVILLE, Tennessee (January 16, 2017) – 20│20 Research, a global research technology and service firm, has appointed Michael Steinberg

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20|20 Research Acquires iModerate

NASHVILLE, Tennessee (October 17, 2016) – Market research technology and services firm 20|20 Research announced today it is acquiring

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Webinar: How Hybrid Research Drives Penske Forward

Data or consumer context? Quantitative or qualitative? It’s a choice insights professionals are used to making, even as the

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Airbnb vs. Hotels: New iModerate Study Reveals Key Purchase Drivers

Airbnb is growing at an explosive rate and gunning to become a full-blown hospitality brand, putting even more pressure

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iModerate Ranks Among the Most Innovative Market Research Companies in the World

DENVER – June 9, 2016 – iModerate, a progressive insights agency, has been recognized for the fourth time as

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Using layered approaches for better qualitative research

Editor’s note: This article was originally published in Quirks. Conventional research wisdom tells us that, prior to beginning any

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Our Authors

Julia Eisenberg

I love a great story – numbers are nice, but nothing is more compelling than hearing directly from your consumers.

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Julia Eisenberg

Vice President, Insights

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Becky Sarniak

What I love about research is learning about people and what they think. Discovering the reasoning behind behavior and what motivates people to move from a plan of action to action itself.

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Becky Sarniak

Manager, Moderating Services

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Chelsea Gibbons

I explore by getting lost, which I manage to do on a regular basis. I have been told by multiple people that they would not be my partner on “Amazing Race,” because my sense of direction is so poor.

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Joan Rinaldi

I love finding the unexpected and solving problems in research.

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Joan Rinaldi

Senior Director, Research Services

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Sonya Turner

I love finding the story that exists inside every job we do, the thread that ties together.

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Sonya Turner

Director, Insights

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Our relationship with iModerate has enabled us to quickly and efficiently seek the voice of the consumer or customer, and incorporate it into our business decisions, allowing us to become smarter and faster to market. The team iModerate is, in essence, a virtual extension of the Abbott research team – from them, I know that when I pick up the phone and call, on the other end will be someone who understands my business, knows my target consumer, and will always deliver high quality results.

Kristen McLane, Manager, Shopper Insights & Category Development, Abbott Nutrition