impact_one_one

Most brands know what their consumers do and say, but don’t know why. The thought process behind decisions isn’t apparent–it needs to be uncovered. (iM)pact conversations are our way of exploring with consumers individually to get beyond what you already know. Our one-on-one, professionally moderated conversations help our team ensure your decisions are based on the consumer truths that lie beneath the surface rather than statements and data skimmed from the top.