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Blog Posts
White Papers
Today’s Hybrid Research: It Might Not Mean What You Think It Means
Learn more about the variety of hybrid approaches available and how this type of study can help you gain …
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Using Modern Market Research to Fuel Successful Innovation
Discover how to use new market research tactics to create new products and solutions your customers want.
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Research Reports
Brand Wars: Fast-Casual Dining vs. On-Demand Delivery
In the quest to capture greater share of wallet (and stomach) from today’s hungry consumers, see how quick-service dining …
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Brand Wars: Airbnb vs. Hotels
Find out who is primed for lodging domination, Hotels or Airbnb, in our latest qualitative report.
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Webinars
Best Practices for Quick-Turn Qualitative
Discover how quick-turn qualitative approaches can help you gain the insights needed to answer everyday business questions without compromising …
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Nine Types of Research Bias and How to Avoid Them
How do we identify and control the sources of bias to deliver the highest quality research possible?
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Infographics
The Rise of Fast-Casual Restaurants for Moms
For busy families, fast-casual restaurants have transitioned from treat to routine. Given the uptick in frequency, it is more critical than ever that the industry focus on healthy options that cater to all ages.
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Remarketing: Supportive or Stalker-esque?
How do consumers feel about the practice of remarketing? How does it impact their perception of the brands who …
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